A warm, friendly and inclusive furniture retailer that enables all Australians and their families to create a home they love.

The challenge

Fantastic Furniture completely rebranded to better convey their brand’s purpose and values to their audience, and thus all brand touchpoints needed a refresh to reflect the new changes.

The Solution

All marketing material and brand assets were redesigned to ensure brand consistency, streamline design processes, and to drive more website traffic and in-store foot traffic. This was an exciting time to join the team as we were able to experiment with creative ways to apply the new look and feel across print, digital, out of home, in-store point of sale and internal brand touchpoints.